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Career

The Negotiator

Get more, keep the relationship

For anyone who negotiates pay, deals, or scope

Most people negotiate a handful of times a year — and wing it every time. 60 moves for the rooms that decide your money and your standing: raises, offers, vendors, scope, conflict, big purchases. The anchors and scripts that actually work, exactly what to do when they lowball or stonewall, and how to close so the deal — and the relationship — both hold.

60 cards · 6 chapters · 6 free · ← → to move · tap a card to flip
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01
Principle

Walk-away math, before the room

Three numbers on paper — or you’ll improvise your floor away.

Use when — you’re about to negotiate anything — a raise, an offer, a contract — and the plan is to “see how it feels” in the room.

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Principle

Use when — you’re about to negotiate anything — a raise, an offer, a contract — and the plan is to “see how it feels” in the room.

Write three numbers before you walk in: your reservation price (the exact point where no-deal beats deal), your target (ambitious but defensible, with a reason you can say out loud), and your opening ask. A floor you only feel gets negotiated away in real time — and you won’t notice it sliding.

The rule

If you can’t state your walk-away as a specific number, you’re not ready — a vague floor always drifts toward their offer.

Avoid

Treating your reservation price as a vibe. Social pressure quietly moves a fuzzy floor until you accept a deal worse than walking — and it feels reasonable the whole way down.

Done when — Reservation price, target, and opening ask are three distinct numbers on paper, and you can give the one-sentence reason behind your target.

Malhotra & Bazerman, “Negotiation Genius” — reservation value from your BATNA; Fisher, Ury & Patton, “Getting to Yes”.

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02
Principle

Improve your BATNA, not your bluff

Leverage is a real alternative — not a tough face you rehearse.

Use when — you feel weak going in and you’re tempted to spend prep time rehearsing tough talk.

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Principle

Use when — you feel weak going in and you’re tempted to spend prep time rehearsing tough talk.

Your only honest leverage is your Best Alternative To a Negotiated Agreement — what you’ll actually do if this deal dies. So raise it: get the second quote, line up the backup supplier, open the parallel conversation. A real alternative survives the question “and if we say no?” A bluff dies on it.

The rule

One hour spent making your no-deal alternative genuinely better moves your floor more than any amount of scripted bravado.

Avoid

Confusing wanting the deal with needing it. The side with a real second option negotiates from calm; the side faking one negotiates from fear — and the fear leaks into every concession.

Done when — You have at least one concrete alternative you’d actually take, and you can name what it’s worth.

Fisher, Ury & Patton, “Getting to Yes” (BATNA); Deepak Malhotra, “Negotiating the Impossible”.

Prepare 02 / 60
03
Principle

Estimate their floor, not just yours

Half the map is their walk-away. Most people never draw it.

Use when — you’ve worked out your own numbers and you’re ready to wing the rest.

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Locked

Estimate their floor, not just yours

Use when — you’ve worked out your own numbers and you’re ready to wing the rest.

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04
Play

Source the room before the room

The meeting isn’t your research phase. Walk in already knowing.

Use when — you’re heading into a negotiation planning to “find out what they want” once you get there.

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Locked

Source the room before the room

Use when — you’re heading into a negotiation planning to “find out what they want” once you get there.

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05
Principle

Trade positions for the why underneath

Positions collide. The interests behind them often don’t.

Use when — you’re prepping for a clash of demands — their number versus yours.

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Locked

Trade positions for the why underneath

Use when — you’re prepping for a clash of demands — their number versus yours.

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06
Principle

Set the target high, with a reason

Your aspiration predicts the outcome more than your skill does.

Use when — you’re deciding what to actually ask for, and “what’s reasonable” is pulling your number down.

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Locked

Set the target high, with a reason

Use when — you’re deciding what to actually ask for, and “what’s reasonable” is pulling your number down.

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07
Diagnostic

Open first only when you know the range

The first number bends the last one. Decide who says it.

Use when — you’re deciding whether to put the first number on the table or wait for theirs.

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Locked

Open first only when you know the range

Use when — you’re deciding whether to put the first number on the table or wait for theirs.

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08
Principle

When you feel weak, create value

Leverage isn’t only what you can withhold — it’s what you can solve.

Use when — you feel like the weaker party and you’re hunting for hidden power you don’t actually have.

Prepare tap to flip ⟳
Locked

When you feel weak, create value

Use when — you feel like the weaker party and you’re hunting for hidden power you don’t actually have.

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09
Play

Bring more than one issue

A single number is a fight. Several issues are a trade.

Use when — you’re about to negotiate something you’ve mentally collapsed into one number — usually price.

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Locked

Bring more than one issue

Use when — you’re about to negotiate something you’ve mentally collapsed into one number — usually price.

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10
Play

Script your questions, not your speech

Prepared questions get asked under pressure. Improvised ones don’t.

Use when — you’re rehearsing what you’ll *say* — your pitch, your case, your number.

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Locked

Script your questions, not your speech

Use when — you’re rehearsing what you’ll *say* — your pitch, your case, your number.

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11
Principle

Anchor a number and a reason, together

A bare figure gets dismissed. Figure-plus-rationale gets argued with.

Use when — you’ve decided to open, and you’re about to say your number.

The Conversation tap to flip ⟳
Locked

Anchor a number and a reason, together

Use when — you’ve decided to open, and you’re about to say your number.

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The Conversation 11 / 60
12
Principle

Open with a bolstering range

Put your target at the bottom of the range — never in the middle.

Use when — a flat single number feels too aggressive to say, so you’re tempted to soften it into a range.

The Conversation tap to flip ⟳
Locked

Open with a bolstering range

Use when — a flat single number feels too aggressive to say, so you’re tempted to soften it into a range.

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The Conversation 12 / 60
13
Play

Mirror their last three words

Echo what they said, go quiet, let them keep talking.

Use when — they’ve said something important and you want more — the real reason, the constraint, the number behind the number.

The Conversation tap to flip ⟳
Locked

Mirror their last three words

Use when — they’ve said something important and you want more — the real reason, the constraint, the number behind the number.

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The Conversation 13 / 60
14
Script

Label the emotion to drain it

“It seems like…” names the feeling — and naming a negative one shrinks it.

Use when — you can feel tension, frustration, or pressure in the room and it’s blocking the deal.

The Conversation tap to flip ⟳
Script

Use when — you can feel tension, frustration, or pressure in the room and it’s blocking the deal.

Name the emotion you sense, prefaced with “it seems like” or “it sounds like” — never “I think” or “you feel.” A third-person frame lands as an observation they can correct, not an accusation they must defend.

Defuse pressure

It seems like this timeline is putting you under real pressure.

Surface a stall

It sounds like something about this still doesn’t sit right.

Then

…and stop. Let them confirm it or correct it.

The rule

Open every label with “it seems / it sounds like,” then go quiet — never “I understand how you feel.”

Avoid

“I know exactly what you mean.” It reads as presumptuous and makes them defend the feeling instead of releasing it.

Done when — You named the emotion in a third-person frame, and they either confirmed or corrected it — either way you learned something real.

Chris Voss, “Never Split the Difference” (2016) — labeling / tactical empathy.

The Conversation 14 / 60
15
Script

Run the accusation audit first

Say the worst thing they could think about you — before they think it.

Use when — you’re about to ask for something they’ll resist, and you can feel the objection coming.

The Conversation tap to flip ⟳
Locked

Run the accusation audit first

Use when — you’re about to ask for something they’ll resist, and you can feel the objection coming.

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The Conversation 15 / 60
16
Script

“How am I supposed to do that?”

Don’t refuse the demand. Hand it back as a problem to solve.

Use when — they’ve made a demand you can’t meet, and your instinct is to say no.

The Conversation tap to flip ⟳
Locked

“How am I supposed to do that?”

Use when — they’ve made a demand you can’t meet, and your instinct is to say no.

The move, the rule, and the exact words are on the other side — locked. 6 cards are free; members get all 60.

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The Conversation 16 / 60
17
Principle

Hunt for “that’s right,” not “you’re right”

One means they feel understood. The other means “stop talking.”

Use when — they’re guarded, and you need genuine buy-in before anyone will move.

The Conversation tap to flip ⟳
Principle

Use when — they’re guarded, and you need genuine buy-in before anyone will move.

String their facts and feelings into a short summary of their whole situation — in their words, not your pitch — then let them respond. You’re hunting for “that’s right,” the sign they feel truly understood. Don’t settle for “you’re right,” which usually means they want you to stop talking.

The rule

Treat “that’s right” as the unlock and “you’re right” as a polite brush-off — people move after the first and disengage after the second.

Avoid

Chasing a quick “yes” instead. A fast yes is often a cheap escape to get you to leave; it commits no one.

Done when — They said “that’s right” (or an unmistakable equivalent) to your summary of their position — not “you’re right,” and not a hollow “yes.”

Chris Voss, “Never Split the Difference” (2016) — “that’s right” vs “you’re right.”

The Conversation 17 / 60
18
Principle

Let the silence do the work

After the ask, count to four and don’t rescue it.

Use when — you’ve just made your ask or your label, and the quiet is starting to feel unbearable.

The Conversation tap to flip ⟳
Locked

Let the silence do the work

Use when — you’ve just made your ask or your label, and the quiet is starting to feel unbearable.

The move, the rule, and the exact words are on the other side — locked. 6 cards are free; members get all 60.

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The Conversation 18 / 60
19
Principle

Frame it as a loss, not a gain

People move harder to avoid losing than to win the same thing.

Use when — you want movement and your “here’s what you’d gain” framing is falling flat.

The Conversation tap to flip ⟳
Locked

Frame it as a loss, not a gain

Use when — you want movement and your “here’s what you’d gain” framing is falling flat.

The move, the rule, and the exact words are on the other side — locked. 6 cards are free; members get all 60.

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The Conversation 19 / 60
20
Diagnostic

Diagnose “irrational” before you believe it

The label ends your problem-solving. The cause reopens the deal.

Use when — the other side does something that makes no sense and you’re about to write them off as irrational.

The Conversation tap to flip ⟳
Locked

Diagnose “irrational” before you believe it

Use when — the other side does something that makes no sense and you’re about to write them off as irrational.

The move, the rule, and the exact words are on the other side — locked. 6 cards are free; members get all 60.

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The Conversation 20 / 60
21
Principle

Shrink every concession on purpose

Halve each give. The pattern — not your words — says you’re near the floor.

Use when — you’re giving ground across several rounds and you don’t want them to think there’s plenty more.

Tactics & Defense tap to flip ⟳
Principle

Use when — you’re giving ground across several rounds and you don’t want them to think there’s plenty more.

Plan your concessions as a descending staircase, not a slide. €4K, then ~€2K, then ~€800, then ~€200. The shrinking size signals you’re running out of room far more credibly than any speech. Two equal concessions in a row — or a bigger one than the last — quietly tells them the well is still deep.

The rule

Each concession should be roughly half the size of the one before, and never larger — set the floor before you start.

Avoid

Conceding in equal or growing chunks (€2K, €2K, then €3K “to close it”). That pattern screams “there’s more” and trains them to wait you out.

Done when — Your remaining concessions are written as a descending sequence with a hard floor at the bottom, and you can say where each one stops.

Leigh Thompson, “The Mind and Heart of the Negotiator” (concession signalling).

Tactics & Defense 21 / 60
22
Play

Never give a concession — trade it

A silent give-away gets pocketed. A labelled one earns a return.

Use when — you’re about to drop your price or move your terms “to show good faith.”

Tactics & Defense tap to flip ⟳
Locked

Never give a concession — trade it

Use when — you’re about to drop your price or move your terms “to show good faith.”

The move, the rule, and the exact words are on the other side — locked. 6 cards are free; members get all 60.

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Tactics & Defense 22 / 60
23
Play

Refuse the anchor before you counter

Don’t counter an extreme number. Knock it off the table first.

Use when — they open with a number so extreme it’s clearly meant to warp the whole range.

Tactics & Defense tap to flip ⟳
Locked

Refuse the anchor before you counter

Use when — they open with a number so extreme it’s clearly meant to warp the whole range.

The move, the rule, and the exact words are on the other side — locked. 6 cards are free; members get all 60.

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Tactics & Defense 23 / 60
24
Principle

Don’t split the difference on reflex

“Let’s meet in the middle” rewards whoever opened more extreme.

Use when — someone proposes splitting the gap and it sounds like the fair, grown-up move.

Tactics & Defense tap to flip ⟳
Locked

Don’t split the difference on reflex

Use when — someone proposes splitting the gap and it sounds like the fair, grown-up move.

The move, the rule, and the exact words are on the other side — locked. 6 cards are free; members get all 60.

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Tactics & Defense 24 / 60
25
Play

Use their own rulebook

People won’t argue with their own data. Hold them to it.

Use when — you’re facing a hardball position and you don’t want it to become a contest of raw power.

Tactics & Defense tap to flip ⟳
Locked

Use their own rulebook

Use when — you’re facing a hardball position and you don’t want it to become a contest of raw power.

The move, the rule, and the exact words are on the other side — locked. 6 cards are free; members get all 60.

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Tactics & Defense 25 / 60
26
Script

Name the game out loud

A dirty tactic mostly dies the moment you describe it — calmly.

Use when — a tactic keeps repeating or escalating — the manufactured deadline, the sudden “my boss won’t approve,” the last-minute new demand.

Tactics & Defense tap to flip ⟳
Locked

Name the game out loud

Use when — a tactic keeps repeating or escalating — the manufactured deadline, the sudden “my boss won’t approve,” the last-minute new demand.

The move, the rule, and the exact words are on the other side — locked. 6 cards are free; members get all 60.

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Tactics & Defense 26 / 60
27
Principle

Go to the balcony

A reaction is a mistake made on their timetable. Pause first.

Use when — they bait you — an insult, an ultimatum, a provocation — and you feel the urge to strike back, cave, or walk.

Tactics & Defense tap to flip ⟳
Locked

Go to the balcony

Use when — they bait you — an insult, an ultimatum, a provocation — and you feel the urge to strike back, cave, or walk.

The move, the rule, and the exact words are on the other side — locked. 6 cards are free; members get all 60.

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Tactics & Defense 27 / 60
28
Script

Defuse the exploding offer

Don’t obey the deadline — and don’t blow it up. Probe it.

Use when — they hand you an artificial deadline: “decide by Friday or it’s gone.”

Tactics & Defense tap to flip ⟳
Locked

Defuse the exploding offer

Use when — they hand you an artificial deadline: “decide by Friday or it’s gone.”

The move, the rule, and the exact words are on the other side — locked. 6 cards are free; members get all 60.

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Tactics & Defense 28 / 60
29
Play

Split the bad cop from the deal

Stop conceding just to keep the “good cop” happy.

Use when — you’re facing a pair — one reasonable, one impossible — and you notice yourself bargaining to please the nice one.

Tactics & Defense tap to flip ⟳
Locked

Split the bad cop from the deal

Use when — you’re facing a pair — one reasonable, one impossible — and you notice yourself bargaining to please the nice one.

The move, the rule, and the exact words are on the other side — locked. 6 cards are free; members get all 60.

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Tactics & Defense 29 / 60
30
Play

Test the “take it or leave it”

“Final” is usually a position, not a fact. Probe it without arguing.

Use when — they declare “this is final, take it or leave it” and you’re about to either cave or walk.

Tactics & Defense tap to flip ⟳
Locked

Test the “take it or leave it”

Use when — they declare “this is final, take it or leave it” and you’re about to either cave or walk.

The move, the rule, and the exact words are on the other side — locked. 6 cards are free; members get all 60.

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Tactics & Defense 30 / 60
31
Principle

Negotiate a re-leveling, not a raise

You’re already doing the bigger job. Anchor to that role’s band.

Use when — you’re asking for a raise and you’ve quietly absorbed work well beyond your title over the last year.

Specific Negotiations tap to flip ⟳
Principle

Use when — you’re asking for a raise and you’ve quietly absorbed work well beyond your title over the last year.

Spend the first half of the meeting establishing the expanded role you’re already carrying — then anchor your number to that role’s market band, not a percentage on top of your current salary. Ask for a bump on your current title and you’ve conceded the title is the right reference point, which caps you at a 3–5% merit nudge.

The rule

If you’ve taken on 2+ responsibilities outside your job description in 12 months, you’re negotiating a re-leveling — anchor to the bigger role’s band, not last year’s salary.

Avoid

Opening with “I’d like a raise.” It frames the conversation around your old number; frame it around the job you’re actually doing.

Done when — Your manager has restated the role you’re doing in their own words, and the number on the table is benchmarked to that role.

Galinsky, Ku & Mussweiler (2009) — first offers explain 50–85% of the variance in outcomes; anchor to the right reference point.

Specific Negotiations 31 / 60
32
Play

A competing offer, without the ultimatum

Don’t threaten to leave. Make staying the obvious win.

Use when — you have a real outside offer and you’d genuinely rather stay — if they close the gap.

Specific Negotiations tap to flip ⟳
Locked

A competing offer, without the ultimatum

Use when — you have a real outside offer and you’d genuinely rather stay — if they close the gap.

The move, the rule, and the exact words are on the other side — locked. 6 cards are free; members get all 60.

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Specific Negotiations 32 / 60
33
Play

Start the vendor renewal 90 days early

Their pricing leverage lives entirely in your deadline.

Use when — a SaaS or vendor contract is up for renewal and the auto-renew date is approaching.

Specific Negotiations tap to flip ⟳
Locked

Start the vendor renewal 90 days early

Use when — a SaaS or vendor contract is up for renewal and the auto-renew date is approaching.

The move, the rule, and the exact words are on the other side — locked. 6 cards are free; members get all 60.

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Specific Negotiations 33 / 60
34
Play

Win the criteria before you ask for the hire

Get agreement on what would justify it — then clear the bar.

Use when — you’re fighting internally for a new hire, budget, or resource.

Specific Negotiations tap to flip ⟳
Locked

Win the criteria before you ask for the hire

Use when — you’re fighting internally for a new hire, budget, or resource.

The move, the rule, and the exact words are on the other side — locked. 6 cards are free; members get all 60.

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Specific Negotiations 34 / 60
35
Script

When they pile on scope, hand it back

Not no, not yes — “how do I do that, given what’s already committed?”

Use when — you’re asked to absorb more scope with the same deadline and the same people.

Specific Negotiations tap to flip ⟳
Locked

When they pile on scope, hand it back

Use when — you’re asked to absorb more scope with the same deadline and the same people.

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Specific Negotiations 35 / 60
36
Principle

The turf fight that’s really an identity fight

You keep redrawing the org chart; the wound is feeling sidelined.

Use when — a peer conflict over who owns a project keeps looping with no resolution.

Specific Negotiations tap to flip ⟳
Locked

The turf fight that’s really an identity fight

Use when — a peer conflict over who owns a project keeps looping with no resolution.

The move, the rule, and the exact words are on the other side — locked. 6 cards are free; members get all 60.

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Specific Negotiations 36 / 60
37
Play

Settle turf by a standard, not a stare-down

Pick the criterion first; the ownership line follows from it.

Use when — you and a peer both claim the same domain and it’s becoming a contest of wills.

Specific Negotiations tap to flip ⟳
Locked

Settle turf by a standard, not a stare-down

Use when — you and a peer both claim the same domain and it’s becoming a contest of wills.

The move, the rule, and the exact words are on the other side — locked. 6 cards are free; members get all 60.

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Specific Negotiations 37 / 60
38
Play

Walk onto the lot with a walk-away

Do the boring homework first. Open precise, not round.

Use when — you’re making a large personal purchase — a car, a kitchen, a contractor.

Specific Negotiations tap to flip ⟳
Locked

Walk onto the lot with a walk-away

Use when — you’re making a large personal purchase — a car, a kitchen, a contractor.

The move, the rule, and the exact words are on the other side — locked. 6 cards are free; members get all 60.

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Specific Negotiations 38 / 60
39
Play

Get the small yes before the real ask

People act consistently with a value they just said out loud.

Use when — you’re about to ask a vendor or internal sponsor for the thing you actually want.

Specific Negotiations tap to flip ⟳
Locked

Get the small yes before the real ask

Use when — you’re about to ask a vendor or internal sponsor for the thing you actually want.

The move, the rule, and the exact words are on the other side — locked. 6 cards are free; members get all 60.

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Specific Negotiations 39 / 60
40
Play

When base is capped, move the other levers

Stop grinding the one number that genuinely can’t move.

Use when — you’ve been told your base salary is at the top of the band.

Specific Negotiations tap to flip ⟳
Locked

When base is capped, move the other levers

Use when — you’ve been told your base salary is at the top of the band.

The move, the rule, and the exact words are on the other side — locked. 6 cards are free; members get all 60.

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Specific Negotiations 40 / 60
41
Script

They open with an insult

Don’t counter the lowball. Make them defend it.

Use when — they open with a number so low it’s almost an insult.

SOS tap to flip ⟳
Locked

They open with an insult

Use when — they open with a number so low it’s almost an insult.

The move, the rule, and the exact words are on the other side — locked. 6 cards are free; members get all 60.

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SOS 41 / 60
42
Script

“This is our final offer”

Most “final” offers have room behind them. Don’t take it literally.

Use when — they drop an ultimatum: “that’s our final offer, take it or leave it.”

SOS tap to flip ⟳
Locked

“This is our final offer”

Use when — they drop an ultimatum: “that’s our final offer, take it or leave it.”

The move, the rule, and the exact words are on the other side — locked. 6 cards are free; members get all 60.

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SOS 42 / 60
43
Script

They push you to name the number first

Underprepared? Don’t blurt a figure — bounce the frame.

Use when — they pressure you to name a number first and you haven’t done your market homework.

SOS tap to flip ⟳
Locked

They push you to name the number first

Use when — they pressure you to name a number first and you haven’t done your market homework.

The move, the rule, and the exact words are on the other side — locked. 6 cards are free; members get all 60.

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SOS 43 / 60
44
Script

You feel yourself about to react

Chest tight, urge to snap or cave — buy six seconds first.

Use when — the heat rises — your chest tightens, you want to fire back or fold.

SOS tap to flip ⟳
Locked

You feel yourself about to react

Use when — the heat rises — your chest tightens, you want to fire back or fold.

The move, the rule, and the exact words are on the other side — locked. 6 cards are free; members get all 60.

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SOS 44 / 60
45
Script

You’re about to fold just to end it

Nothing good gets signed by an exhausted person.

Use when — you can feel yourself about to agree just to make the discomfort stop.

SOS tap to flip ⟳
Locked

You’re about to fold just to end it

Use when — you can feel yourself about to agree just to make the discomfort stop.

The move, the rule, and the exact words are on the other side — locked. 6 cards are free; members get all 60.

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SOS 45 / 60
46
Script

They get personal

Don’t defend, don’t escalate — name it once, then stop.

Use when — they turn hostile or make it personal.

SOS tap to flip ⟳
Locked

They get personal

Use when — they turn hostile or make it personal.

The move, the rule, and the exact words are on the other side — locked. 6 cards are free; members get all 60.

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SOS 46 / 60
47
Script

They’ve gone irrational

You can’t fact someone out of a feeling. Pay it first.

Use when — the other side is hurt, indignant, or dug in, and no logical argument is landing.

SOS tap to flip ⟳
Locked

They’ve gone irrational

Use when — the other side is hurt, indignant, or dug in, and no logical argument is landing.

The move, the rule, and the exact words are on the other side — locked. 6 cards are free; members get all 60.

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SOS 47 / 60
48
Script

They threaten to walk

Don’t chase with concessions. Probe whether it’s real.

Use when — they threaten to walk away from the table.

SOS tap to flip ⟳
Locked

They threaten to walk

Use when — they threaten to walk away from the table.

The move, the rule, and the exact words are on the other side — locked. 6 cards are free; members get all 60.

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SOS 48 / 60
49
Script

They go dark for days

Don’t fill the silence by improving your own offer.

Use when — they’ve gone quiet for days and you’re tempted to re-engage by sweetening the deal.

SOS tap to flip ⟳
Locked

They go dark for days

Use when — they’ve gone quiet for days and you’re tempted to re-engage by sweetening the deal.

The move, the rule, and the exact words are on the other side — locked. 6 cards are free; members get all 60.

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SOS 49 / 60
50
Script

You realise you missed something

Don’t bluff past it or grovel. Reopen with “and,” not “but.”

Use when — mid-deal you realise you missed something or conceded too fast.

SOS tap to flip ⟳
Locked

You realise you missed something

Use when — mid-deal you realise you missed something or conceded too fast.

The move, the rule, and the exact words are on the other side — locked. 6 cards are free; members get all 60.

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SOS 50 / 60
51
Script

A yes is nothing without the how

Make them narrate the plan back, or it evaporates at execution.

Use when — they’ve said yes and you’re about to shake on it.

Close & Sustain tap to flip ⟳
Locked

A yes is nothing without the how

Use when — they’ve said yes and you’re about to shake on it.

The move, the rule, and the exact words are on the other side — locked. 6 cards are free; members get all 60.

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Close & Sustain 51 / 60
52
Principle

Build them a golden bridge

When they’re close but stuck, work on their story — not the terms.

Use when — the gap is small but they still won’t commit.

Close & Sustain tap to flip ⟳
Locked

Build them a golden bridge

Use when — the gap is small but they still won’t commit.

The move, the rule, and the exact words are on the other side — locked. 6 cards are free; members get all 60.

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Close & Sustain 52 / 60
53
Script

Make them define “done”

Two ideas of success, never said aloud, become the delivery fight.

Use when — you’re closing a deal you’ll have to live alongside — a vendor, a partner, an internal team.

Close & Sustain tap to flip ⟳
Locked

Make them define “done”

Use when — you’re closing a deal you’ll have to live alongside — a vendor, a partner, an internal team.

The move, the rule, and the exact words are on the other side — locked. 6 cards are free; members get all 60.

Get early access
Close & Sustain 53 / 60
54
Principle

Negotiate the what-ifs while goodwill is high

The awkward “what if it goes wrong” talk is cheapest before signing.

Use when — you’re about to sign and everyone’s feeling good about it.

Close & Sustain tap to flip ⟳
Locked

Negotiate the what-ifs while goodwill is high

Use when — you’re about to sign and everyone’s feeling good about it.

The move, the rule, and the exact words are on the other side — locked. 6 cards are free; members get all 60.

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Close & Sustain 54 / 60
55
Play

Win the people who aren’t in the room

A handshake with someone who can’t deliver their org is worthless.

Use when — the deal needs approval, funding, or buy-in from people who aren’t at the table.

Close & Sustain tap to flip ⟳
Locked

Win the people who aren’t in the room

Use when — the deal needs approval, funding, or buy-in from people who aren’t at the table.

The move, the rule, and the exact words are on the other side — locked. 6 cards are free; members get all 60.

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Close & Sustain 55 / 60
56
Framework

Make the commitment stick

Verbal yeses evaporate. Engineer four things and they hold.

Use when — you need the commitment to survive after everyone leaves the room.

Close & Sustain tap to flip ⟳
Locked

Make the commitment stick

Use when — you need the commitment to survive after everyone leaves the room.

The move, the rule, and the exact words are on the other side — locked. 6 cards are free; members get all 60.

Get early access
Close & Sustain 56 / 60
57
Play

Whoever holds the pen holds the deal

Offer to write it up. The drafter resolves the last 20%.

Use when — the deal is agreed and someone has to write up the recap or contract.

Close & Sustain tap to flip ⟳
Locked

Whoever holds the pen holds the deal

Use when — the deal is agreed and someone has to write up the recap or contract.

The move, the rule, and the exact words are on the other side — locked. 6 cards are free; members get all 60.

Get early access
Close & Sustain 57 / 60
58
Play

Reopen a done deal — on purpose

With the signed deal as a safety net, hunt for a better one.

Use when — you have a signed, acceptable deal and you suspect there’s value you both left behind.

Close & Sustain tap to flip ⟳
Locked

Reopen a done deal — on purpose

Use when — you have a signed, acceptable deal and you suspect there’s value you both left behind.

The move, the rule, and the exact words are on the other side — locked. 6 cards are free; members get all 60.

Get early access
Close & Sustain 58 / 60
59
Principle

Protect the spirit, not just the letter

The relationship is the asset that wins your next negotiation.

Use when — the deal is closed and you’re deciding how hard to hold them to the literal terms.

Close & Sustain tap to flip ⟳
Locked

Protect the spirit, not just the letter

Use when — the deal is closed and you’re deciding how hard to hold them to the literal terms.

The move, the rule, and the exact words are on the other side — locked. 6 cards are free; members get all 60.

Get early access
Close & Sustain 59 / 60
60
Play

Debrief every deal within 48 hours

Outcome alone is a noisy signal. Review the process.

Use when — a meaningful negotiation just ended — win or lose.

Close & Sustain tap to flip ⟳
Locked

Debrief every deal within 48 hours

Use when — a meaningful negotiation just ended — win or lose.

The move, the rule, and the exact words are on the other side — locked. 6 cards are free; members get all 60.

Get early access
Close & Sustain 60 / 60
Prepare
The Conversation
Tactics & Defense
Specific Negotiations
SOS · in the moment
Close & Sustain

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